WEBDESIGN

DOT.VU – Website / Visual identitly

While working for Dot.vu as a graphic designer, the idea of a new visual identity and website came and I was very happy to participate in it. It was the biggest project I was part of to date and the process become a lot of learnings, creative freedom and a lot of consumed cup of tea. But I am proud of the progress we made and that I could create most of the visuals for the website. 

Details

Aarhus, Denmark, 2021
Dot.vu

Categories

Web Design
Branding                            Visual Identity

I had to create a whole new brand and visual identity based on a two key words: elegant and minimalistic. 

VISUAL IDENTITY

Part of the project was to create a brand new visual identity – which is modern, tech related and yet not too colorful. To complete the minimalistic design, small animations and gifs were used to make the UX even more interactive. 

THE DEVICES

The idea of using devices as decorative elements solved also the challenge how to present all the “templates” the company has as examples of interactive experiences. 

THE ICONS

and the company logos were placed in grey boxes to highlight them and make the layout more structured.